Alfa Romeo Replaced On F1 Grid By 'Stake F1 Team Kick Sauber' (2024)
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The departure of title sponsor Alfa Romeo means the Sauber Formula One team will be rebranded 'Stake F1 Team Kick Sauber' in 2024, according to the official lists released by the FIA on Friday.
A rebrand was in order following the announcement last month that Alfa Romeo, early pioneers of F1 who came back into the sport in 2018, were once again pulling back.
The exact name for 2024 has yet to be decided by the Swiss team will carry the name of two of its sponsors already visible on the single-seater for the next two seasons.
Stake is an Australian online casino and sports betting site while Kick is a video streaming service owned by the founders of Stake and boasting 22 million registered users since its launch last year.
“Sauber has always been about innovation, breaking the mould and defying convention,” said Sauber Motorsport Team Representative Alessandro Alunni Bravi.
“The partnership with Kick.com is the latest and boldest display of the philosophy that drives us."
Zhou Guanyu and Valtteri Bottas will remain the team's two drivers next year and their cars will continue to be powered by Ferrari until the arrival of Audi in 2026.
They were known as BMW Sauber from 2006 to 2010 and as Alfa Romeo from 2019 to 2023 in partnership deals with BMW and Alfa Romeo respectively. Sauber returned in 2024 as Stake F1 Team Kick Sauber, and is set to be the Audi works team from 2026 onwards, with the German outfit planning to acquire the Swiss team.
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. The Swiss team will operate under this banner for the next two seasons before rebranding as Audi in 2026 when they become the German manufacturer's works squad.
Stake F1 Team Kick Sauber: Alfa Romeo 2024 name change meaning and explainer. Sauber Motorsport is operating under a new team name for the 2024 F1 season. This year, Valtteri Bottas and Zhou Guanyu are racing for Stake F1 Team Kick Sauber. The re-branding came following the departure of title sponsor Alfa Romeo.
The team describes its new identity as “crafted with the aim of keeping the fans front and center – by bringing a fresh perspective on the intersection of sports and entertainment”, and Stake co-founder Edward Craven says the title partnership will allow Stake to execute a number of special events to try and reach an ...
The only Swiss team in F1 has a new identity for 2024. It will be known as Stake F1 Team KickSauber. The driver line-up remains the same – it consists of Valtteri Bottas and Zhou Guanyu.
The Sauber team has been rebranded as the Stake F1 Team, named after the online gambling giant, after parting ways with Alfa Romeo at the end of 2023. At the heart of this transformation is 28-year-old Edward Craven, a billionaire co-founder of the cryptocurrency and gambling empire.
Sauber will be rebranded as Stake F1 Team Kick Sauber for the 2024 Formula 1 campaign, following the departure of their title sponsor Alfa Romeo. The Swiss team will operate under this banner for the next two seasons before rebranding as Audi in 2026 when they become the German manufacturer's works squad.
In 2019, it was announced that Sauber had partnered with Alfa Romeo to change the team's name to Alfa Romeo for the next five seasons. That deal ended at the end of the 2023 season when Sauber signed a deal with Stake, who are an online casino.
Much of the bad press surrounding Alfa Romeo cars can be traced back to models like the Alfasud (a small family car produced in the 70s) with its track record for rust and other issues. But as you'll soon find out, newer models like the Giulietta, the Tonale and the Stelvio, are far more dependable.
Enzo Ferrari left Alfa Romeo due to a disagreement over the direction of the company's racing department. Despite the success of the Scuderia Ferrari racing team, which was sponsored by Alfa Romeo, Enzo felt that the company was not fully committed to racing and wanted to strike out on his own.
Alfa Romeo seemed to be hoping for a deal they had with Sauber in recent years, but that agreement does not match the current market value in F1 and the negotiations ultimately came to nothing.
German Formula 1 veteran Nico Hulkenberg has been confirmed to move to KICK Sauber, which will become the Audi F1 team in 2026, beginning in 2025, the team announced April 26.
Founded in 1970 by Peter Sauber, the team entered F1 in 1993, and experienced a moderate amount of success (but no wins) before being sold to BMW after the 2005 season and being renamed BMW Sauber for 2006, winning a race in 2008.
Audi will take 100% control of Swiss-based Sauber ahead of its transformation into the German carmaker's factory Formula One team from 2026, the Volkswagen-owned brand said on Friday.
09 chassis proved uncompetitive. Combined with the global financial recession and the company's frustration about the limitations of the contemporary technical regulations in developing technology relevant to road cars, BMW chose to withdraw from the sport, selling the team back to its founder, Peter Sauber.
Audi will complete its 100% takeover of the Sauber F1 Team before the 2026 F1 season. This process will continue to happen gradually as to not interrupt Sauber's day-to-day runnings as a current F1 constructor, and Audi will continue to have no input into sponsor choices or driver decisions.
From 2026 there will be an increase in power from the electrical side of the powertrain in F1. Audi says it's possible the electric motor will produce as much power as the 1.6-litre turbocharged engines. The engines themselves will also be required to run on sustainable fuel - a prerequisite, Audi says, for its entry.
Sauber operated under their own name from 1993 until 2005 and from 2011 until 2018. They were known as BMW Sauber from 2006 to 2010 and as Alfa Romeo from 2019 to 2023 in partnership deals with BMW and Alfa Romeo respectively.
Between 2019 and 2023, Sauber branded itself as Alfa Romeo due to a commercial partnership with the Italian car manufacturer, but will now use the name Stake F1 Team in line with its new title sponsor, which is an online gambling platform.
Audi will take 100% control of Swiss-based Sauber ahead of its transformation into the German carmaker's factory Formula One team from 2026, the Volkswagen-owned brand said on Friday.
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