Local SEO Pricing (2024)

CUSTOM LOCAL SEO PLANS

Starting at

$425 / month

How we determine pricing

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INCLUDED IN ALL PLANS:

• Automatic citation management
• Data-backed optimization ideas
• Engaging copy written by industry experts
• Expertise of a 500+ digital strategy team
• Full-funnel ROI tracking
• Phone, lead, and revenue tracking

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Do you want to enhance your local search engine presence and achieve top rankings in Google? Proper local search optimization is one of the absolute best ways to increase the visibility of your business, gain more customers or clients, and increase your revenue.

One of the questions we hear the most about local SEO is,“How much does it cost?”

If you’re wondering the same thing, you came to the right place. On this page, we’ll take a look at how much you should expect to pay for local SEO services.

Let’s get started! Click below to jump to a specific section on the page. And if you want a full-access guide to SEO pricing,claim your copytoday!

Local SEO pricing: How much does local SEO cost?

Local SEO costs $300 to $2000 per month on average.

Ultimately, the price you pay forlocal online marketingwill depend on the plan you choose and the long-term value the service provides.

Local SEO agencies offer various options for local SEO services. Typically, local SEO service packages fall into one of these categories: automated local SEO services, small-scale local SEO campaigns, and comprehensive SEO campaigns. Let’s take a look at how much you should expect to pay for each tier.

1. Automated local SEO:$84-$499 per year
2. Small-scale local SEO campaigns:$399-$899 per month
3. Comprehensive local SEO:$899-$1,999 per month

How much does automated local SEO cost?

How much do small-scale local SEO campaigns cost?

How much does comprehensive local SEO cost?

Is local SEO worth it?

How much should I budget for local SEO?

There are several additional factors that influence the amount you will pay for local SEO services. These things include:

Your competition

If you operate in a highly competitive industry, you will need to invest more money in local SEO services in order to see results. This is because you must create more relevant pages and better content on your site to build up your domain authority and outrank competitors for search terms related to your business.

How many locations you have

If your business operatesin multiple locations, you can expect to pay more to optimize each location. It takes more time and resources to help your local listings rank for each location, so local SEO will cost more when your business has several locations.

How many products and services you offer

Similarly, if you have multiple products and services you want to promote via local SEO, it will cost more money. In order to target more product and service keywords, you will need to invest more in your local SEO campaign. For example, you will need to create separate pages for each of the products or services you want to promote.

Google Business Profile pricing

Google Business Profile(formerly known as Google My Business), is a key element of your local SEO strategy. It’s completely free to claim your Google Business Profile listing. Claiming your listing will help your business appear when local customers search for businesses like yours on Google.

With Google Business Profile you can also add photos to give people an inside look at your business and manage and respond to reviews to build social proof and customer loyalty.

At WebFX, all our local SEO plans include Google Business Profile setup, optimization, and monthly reporting to help you reach even more local customers.

Pricing for Google Business View: 360° virtual tours of your business

Are you looking for a way to enhance your business listing on Google Maps? Consider creating a more enjoyable visitor experience with Google Business View, a premium-quality, 360° interactive virtual tour of your business powered by Google’s Street View technology.

Google Business View is a fast, affordable way to drive more traffic to yourGoogle Maps listingand website. By partnering with a local, trained, Google trusted photographer or agency, you can create a beautiful 360° virtual tour of your business environment and invite potential customers and clients inside! Customers can conveniently see Business View tours in Google search results, Google Maps, and Google+, allowing you to stand out against competition. You can also include a link to your virtual tour on your website, social media networks, blog, newsletters, and more to round out custom SEO for Google Maps.

Need more proof?Click hereto see an example of a 360° virtual tour for Dover Downs, a hotel and casino located in Dover, Delaware.

WebFX partners with our clients to select a local execution partner who is Street View Certified by Google. These partners help create Google-approved imaging of your location to help boost your local SEO efforts.

Pricing is unique to each local partner. WebFX can help guide you to the partner that pairs best with your campaign goals and budget.

Ready to get started?Contact the Google Maps optimization experts at WebFXfor more information!

Measure ROI on your Google local listing with call tracking

Having a means of measuring the success of your local SEO efforts is invaluable.

While increased traffic to your website is certainly a primary goal, the end goal is obtaining a quality lead. Typically, when a user is looking for a local company or service, as soon as they find the company they want in a Google Local listing, they’re on the phone before ever visiting the company’s actual website.

Additional leads from your Google Places listing are inevitable, but how do you track them?

WebFX offersonline call tracking servicesthat can be added to any local SEO plan at a discounted rate. With this supplemental service, WebFX will incorporate a local phone number into your Google Places listing that is linked to your actual phone number.

We’ll then track this phone number so you can see how many leads came in via your Google Local listing, allowing you to better gauge the success of your local SEO campaign.

Why is local SEO important?

Many users start their online sessions on Google, and they often search for nearby businesses. Google also often showslocal 3-packsusing information from Google Business Profile at the top of the results page.

Since users tend to click on the first few results, it pays to show up in these 3-packs and other top positions.

Local SEO helps you show up in these positions, driving more traffic and new customers to your site and your storefront.

Should I use local SEO in conjunction with traditional SEO?

Local SEO is certainly a necessity if you want to establish your online presence in search engines, but not every search is displaying local results by default. The best way to ensure you have a strong search engine presence is to integrate your Internet marketing efforts. That way, Google local SEO becomes another strategy in your current plan to cover all of your bases.

What better way to saturate the search engine results than to have a strong presence not only on Google Maps, but also regular search results? Plus, ranking highly in thenormal results and the local resultscould mean more results for you in one search query! In the normal results, Google limits the amount of times one domain can appear. However, if your Google Places listing appears in addition to your actual website, that’s another position your company holds and one your competition does not.

Utilizing SEO for Google Maps can do just that, giving your business vital real estate in search engine results pages while denying it to your competition.

Additionally, the normal search results tend to pull in Google Places data to provide as much valuable information to the user as possible. That means if you’re ranking in the standard search results, your Google Local information is likely to appear. So when your Google Places listing is optimized, it only reinforces your search engine optimization efforts across the board.

If you don’t have the time to obtain these listings, a local SEO firm can work wonders for your needs.Local SEO companies like WebFXspecialize in the specific strategies you need to maximize your business’ presence online. A Google SEO agency can be the simple andeffective solutionto implementing the methods for Google local listings SEO.

236%

Increase in organic
sessions

2X

Increase in website traffic and leads

198%

Increase in organic transactions

Your business

NEXT

Get a free proposal
today!

What’s included in our local SEO plans?

Deliverables below included in all fully managed local SEO services:

WebFX is a top local SEO company

At WebFX, we’re all about getting our clients the best ROI possible. In fact, we’ve driven over $6 billion in revenue for our clients over the last five years.

When you work with us, you’ll get a dedicated account manager backed by a team of over 500 SEO and digital marketing experts, plus access to ourworld-class software.

To learn more about how our local SEO services can benefit your business,contact our team today.

We’re excited to help you reach more qualified, local leads and revenue!

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