World’s Top 40 car brands in 2023 (2024)

Posted by Joshua Dowling | Apr 18, 2024 | Motoring, News

World’s Top 40 car brands in 2023 (1)

Quiz your mates – or be ready for the next trivia night – with the latest rankings of the world’s biggest-selling car brands in 2023.

Automotive industry sales data – gathered from car companies, annual reports and other analysis – has shown Japanese giant Toyota led global vehicle sales in 2023.

World’s Top 40 car brands in 2023 (3)

It means Toyota has topped the global sales charts for nine of the past 10 years (after Volkswagen briefly overtook it in 2020 amid production slowdowns triggered by the global coronavirus pandemic).

There are several ways to calculate global new-car sales data – by automotive group (several brands under one umbrella) or according to the badge on the front of the car.

Our first list ranks new-car sales according to the badge on the vehicle.

Our second list ranks new-car sales according to automotive conglomerates and partnerships.

World’s Top 40 car brands in 2023 (5)

For example, when the data is counted according to each automotive group, Toyota sales also include luxury division Lexus and small-car specialist Daihatsu.

Volkswagen Group sales also include Audi, Skoda, Seat, Cupra, Porsche and Lamborghini.

World’s Top 40 car brands in 2023 (6)

The jointly-owned Hyundai-Kia group could also be counted as one.

Stellantis is the umbrella name for brands such as Chrysler, Jeep, Ram, Dodge, Alfa Romeo, Fiat, Peugeot-Citroen, and Opel-Vauxhall.

World’s Top 40 car brands in 2023 (7)

However, when the data is crunched according to the badge on the front of the vehicle, this is how the World’s Top 40 automotive brands were ranked in 2023.

World’s Top 40 car brands in 2023 (8)

Top 40 Car Brands by Badge in 2023:

  • Toyota 9,483,137
  • Volkswagen 5,276,200
  • Ford 4,246,000
  • Hyundai 3,993,179
  • Honda 3,854,000
  • Nissan 3,290,271
  • Kia 3,087,384
  • Suzuki 3,072,824
  • BYD 2,885,066
  • Chevrolet 2,790,000
  • Mercedes-Benz 2,491,600
  • BMW 2,252,793
  • Changan 1,899,382
  • Audi 1,895,240
  • Tesla 1,808,581
  • Renault 1,570,728
  • Wuling 1,351,425
  • Fiat 1,350,000
  • Geely 1,341,065
  • Chery 1,311,361
  • Mazda 1,244,613
  • Peugeot 1,124,268
  • Jeep 1,037,000
  • Subaru 912,452
  • Skoda 866,800
  • MG 840,000
  • Lexus 824,258
  • Daihatsu 790,441
  • Mitsubishi 789,000
  • Tata 771,084
  • Citroen 745,000
  • Mahindra 720,774
  • Haval 715,188
  • Volvo 708,716
  • Buick 708,000
  • Isuzu 702,000
  • GMC 690,000
  • Ram 676,000
  • Opel/Vauxhall 670,000
  • Dacia 658,321

Source: Auto Industry Annual Sales Results.

When scanning the list of car companies according to group sales, note some of the changes to their rank on the table below.

Top Selling Automotive Groups in 2023

  • Toyota (includes Lexus and Daihatsu) 11,097,836
  • Volkswagen (includes Audi, Skoda, Seat, Cupra, Porsche, Lamborghini) 9,240,000
  • Hyundai-Kia 7,080,563
  • General Motors (includes Chevrolet, Buick, GMC, Cadillac) 6,200,000
  • Nissan-Renault-Mitsubishi 5,649,999
  • Stellantis (includes Fiat, Peugeot-Citroen, Jeep, Ram, Opel-Vauxhall, Alfa Romeo) 5,602,268
  • Ford 4,246,000
  • Honda 3,854,000
  • Suzuki 3,072,824
  • BYD 2,885,066
  • Mercedes-Benz 2,491,600
  • BMW 2,252,793
  • Changan 1,899,382
  • Tesla 1,808,581
  • Wuling 1,351,425
  • Geely 1,341,065
  • Chery 1,311,361
  • Mazda 1,244,613
  • Subaru 912,452
  • MG 840,000
  • Tata 771,084
  • Mahindra 720,774
  • Haval 715,188
  • Volvo 708,716
  • Isuzu 702,000
  • Dacia 658,321

Source: Auto Industry Annual Sales Results

World’s Top 40 car brands in 2023 (2024)

FAQs

What is the top car brand in 2023? ›

In 2023, Ford remained the leading car brand in the United States based on vehicle sales, delivering about 1.9 million units to U.S. customers. The United States is the largest market for Ford: wholesales to U.S. dealerships reached over two million vehicles in 2022.

What is the largest car company in the world in 2023? ›

Toyota Motor Corp. sold more passenger vehicles than ever in 2023, cruising ahead of Volkswagen AG as the world's top carmaker for a fourth consecutive year. Global sales, including those of subsidiaries Daihatsu Motor Co. and Hino Motors Ltd., rose 7.2% to a record 11.2 million vehicles, the company said Tuesday.

What car brands are in the tier list 2023? ›

Consumer Reports released its list of the top car brands for 2023 earlier this year. Taking the top five spots, in order, are BMW, Subaru, Mini, Lexus, and Honda. Taking the bottom five spots are Mitsubishi, Alfa Romeo, Jaguar, Jeep, and Land Rover, with Land Rover at the very bottom.

What is the most selling car in the world 2023? ›

Best-selling car models worldwide in 2023

The Tesla Model Y was the best-selling car model in 2023, topping 1.15 million sales. It was followed closely by the Toyota Corolla. Overall global car sales grew to roughly 75.3 million units in 2023, up from 67.3 million in 2022.

What are the top 10 car brands? ›

Top 10 car companies in the world
Rank & Car CompanyMarket cap (in USD)
#1 Tesla$565.95 bln
#2 Toyota$298.14 bln
#3 BYD$87.54 bln
#4 Porsche$81.68 bln
6 more rows
May 20, 2024

What is the #1 selling car in America? ›

750,789 Units

The Ford F-Series has been the best-selling vehicle in America for years and the best-selling truck in America for nearly half a decade, and that likely won't change soon.

Who is the most reliable car brand? ›

Luxury brand Lexus gets ranked first, with models like the 2023 Lexus GX proving to be the most reliable. They are also doing well in the hybrid model section. Better fuel economy, low maintenance costs, and top-rated technology are what you get when you buy a Lexus.

Which car brand has the best quality? ›

In 2023, Consumer Reports ranked Toyota as the most reliable car brand on the market, with the Corolla Hybrid claiming their top spot with a whopping ninety-three points.

What is the most unpopular car brand? ›

The least liked brand on the list was Infiniti in 29th position, with only 43% of owners agreeing to buy from the brand again. Volkswagen, Nissan, Jeep, Audi and Mercedes-Benz faired slightly better, occupying 28th, 27th, 26th, 25th and 24th positions, respectively.

What is the most driven car brand in the world? ›

Which automobile company is the world's number 1? According to the sale data's in 2019 Toyota was the number one car seller. They sold around 8.6m cars and then Volkswagen was the second one. They sold 6.4m cars in 2019.

What is the safest new car? ›

  • 2024 IIHS Top Safety Pick+ Winners. Small Cars. Acura Integra. Mazda 3 hatchback and sedan. Toyota Prius. Midsized Cars. Honda Accord. Hyundai Ioniq 6. Large Luxury Car. ...
  • 2024 IIHS Top Safety Pick Winners. Small Cars. Hyundai Elantra. Subaru Impreza. Toyota Prius Prime. Midsized Cars. Hyundai Sonata. Subaru Outback. Toyota Camry.

Which car is best to buy in 2023? ›

Maruti Suzuki Fronx

Maruti Suzuki launched the Baleno-based crossover, the Fronx, in the country in April. The model was one of the most popular cars of 2023, especially for its design, features, and performance. The Fronx can be had in five variants at a starting price of Rs. 7.46 lakh (ex-showroom).

What is the most reliable car model to buy in 2023? ›

Consumer Reports' 10 Most Reliable Cars in 2023:
ModelReliability Score (1 to 100)
Toyota RAV480
Acura RDX80
Toyota Corolla77
Toyota Highlander Hybrid75
6 more rows
Dec 4, 2023

What car brand does consumer reports say is the best in 2023? ›

COLCHESTER, CT — BMW for the first time landed the top overall spot in Consumer Reports' (CR) annual Auto Brand Report Card Rankings, narrowly edging out last year's winner, Subaru.

What is the most reliable car brand? ›

1. Toyota. You don't become the world's best-selling and most reliable brand without making great engines that perform consistently well. Over the years, Toyota has introduced resilient engines that have regularly given owners hundreds of thousands of miles of driving enjoyment.

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